EpiPlex Explainer

AlidaBio’s EpiPlex assay detects key RNA modifications, offering insight into epitranscriptomic regulation. Do we know what that means? Not a chance. Which is why we were grateful to partner with Biocatalyst Consulting, our science consultant, who talked us through the details so we could create a short, accurate, and clear animated overview of the workflow, from sample prep through sequencing. Together, we illustrated how EpiPlex identifies m6A and inosine modifications and delivers data for downstream analysis (or so we’re told).

The challenge was to make a complex process easy and engaging to follow on a short production timeline. We designed clean visuals, handled the animation, and added subtle sound design that supported the storytelling. The result is a concise, approachable explainer that clearly communicates the science and was very well received by AlidaBio.